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	<title>The Dealerist&#039;s Blog</title>
	<link>http://dealerist.com</link>
	<description>helping dealers get the most out of social media</description>
	<lastBuildDate>Tue, 31 Aug 2010 01:39:30 +0000</lastBuildDate>
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		<title>American Lung Association Bike Trek to Shakertown update</title>
		<description><![CDATA[This week I am really going to work hard to be more understanding of others and try harder to have empathy for all those that I meet.]]></description>
		<link>http://dealerist.com/american-lung-association-bike-trek-to-shakertown-update/</link>
			</item>
	<item>
		<title>AT&amp;T Customer Service vs. Verizon</title>
		<description><![CDATA[It seems that you can put lipstick (iPhone) on a pig (AT&#038;T) but it will always be a pig.  ]]></description>
		<link>http://dealerist.com/att-customer-service-vs-verizon/</link>
			</item>
	<item>
		<title>Change, Uncomfortable but Necessary</title>
		<description><![CDATA[
The past few months have been challenging not only for the nation and our industry, but also for me personally.   Shortly after the New Year began, I left my previous company and began a new adventure with a longtime friend at iMagicLab.  I simply was ready for something new.  It’s been a bit uncomfortable at [...]]]></description>
		<link>http://dealerist.com/change-uncomfortable-but-necessary/</link>
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		<title>Toyota uses Social Media for discussion</title>
		<description><![CDATA[As part of the campaign to get in front of the accelerator pedal recall Toyota COO Jim Lentz fielded questions today on Twitter.  While it's not really earth shattering news, it does demonstrate that Social Media plays a vital role in the new marketplace.  
Customers want transparency from companies that they deal with.  It reassures them [...]]]></description>
		<link>http://dealerist.com/toyota-uses-social-media-for-discussion/</link>
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		<title>Spring 2010 looks to be huge, is your dealership ready?</title>
		<description><![CDATA[ It’s not that marketing your dealership has died, it’s just changed]]></description>
		<link>http://dealerist.com/spring-2010-looks-to-be-huge-is-your-dealership-ready/</link>
			</item>
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		<title>Will 2010 be a great year for your dealership?</title>
		<description><![CDATA[New Year’s Eve will you stay up to watch the New Year come in or make sure the old one leaves? 
While 2009 has certainly been trying, I will stay up to watch 2010 arrive.  I am confident that this year will be one of the best ever.  Business is starting to come back again and [...]]]></description>
		<link>http://dealerist.com/will-2010-be-a-great-year-for-your-dealership/</link>
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		<title>2009 LA Auto Show Observations and Opinions</title>
		<description><![CDATA[Their use of Social Media savvy “Agents” was brilliant and with more than 80,000 people expressing interest in a car that has yet to be shown to the public]]></description>
		<link>http://dealerist.com/2009-la-auto-show-observations-and-opinions/</link>
			</item>
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		<title>Many will offer special &#8220;Black Friday&#8221; deals via Social Media</title>
		<description><![CDATA[How about a special Oil Change service exclusively for your Facebook fans?  Or use Twitter to announce a daily special good only that day?  You could have about a weekly Used Car special that you only post on your blog, the possibilities are endless.]]></description>
		<link>http://dealerist.com/many-will-offer-special-black-friday-deals-via-social-media/</link>
			</item>
	<item>
		<title>Social Media Goes Corporate</title>
		<description><![CDATA[Only 2% of respondents listed their industry as automotive.]]></description>
		<link>http://dealerist.com/social-media-goes-corporate/</link>
			</item>
	<item>
		<title>Dealership Marketing and Advertising in the Web 2.0 Age</title>
		<description><![CDATA[Marketing your dealership today doesn’t have to be all that confusing.  One thing is certain, the rules have changed and hat used to work no longer does.  But the good news is that if you’re willing to try new things and open up and let your customers help, there’s a whole new way to market your business.]]></description>
		<link>http://dealerist.com/dealership-marketing-and-advertising-in-the-web-2-0-age/</link>
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